We built small, quiet reactions into our treatment pages. This is why, and what we do with them.
As you read about a condition, you'll notice small icons in the margin. They let you say things like I learned something here or I want to know more about this. One tap. No forms, no account required.
At the top of each treatment page, you can tell us whether you personally deal with that condition. That's it. No diagnosis, no medical history. Just a way to say this one's mine.
We write about treatments that most people haven't heard of. Hyperbaric oxygen for depression. Near-infrared light for chronic pain. Published, studied, and real — but unfamiliar.
We wanted to know which paragraphs actually teach someone something new. The specific moment where a sentence changes what you thought was possible. That's the reaction we're listening for.
A random session ID stored in your browser. Which paragraphs you reacted to and what you said. If you told us you deal with a condition, that's linked to the same session. No name, no email, no tracking across other sites.
We don't use cookies. We don't run analytics. There is no pixel. Your session ID is a random string that means nothing outside this site.
If you've spent real time here — reacting, reading, telling us what you deal with — we may gently ask if you'd like us to reach out. A first name and a phone number, so a real person can text you. A conversation, if you want one.
You can ignore it. It won't ask again.
Someone reading about lupus at 2am because nothing has worked deserves better than a popup asking for their email. They deserve to learn something, feel something, and decide on their own terms whether to reach out.
The reactions exist so we can be a better resource. If they also help us find the people we can help — two people finding each other.